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Authentic British design underpins everything we do, we celebrate authenticity, Britishness and longevity. We want to promote a clear message that ‘Better is Greater Than More’ and our launch collection epitomises this. Sustainability is key and we have begun our low impact journey by using certified organic cotton in all of our sweats, jersey and oxford shirt ranges, recycled polyester fill in outerwear and reduced water treatments in our denim production. Utilitarian and functional outerwear sit next to extra fine merino and lambswool knitwear creating menswear must haves that are made to last.
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